Wyoming State Slogan

Wyoming State Slogan

If you are like me, not a good deal, you may not know that Wyoming has a state slogan.  Stop roaming; try Wyoming, healthy, wealthy, growing Wyoming.  Not very catchy in today’s world, much too old fashioned.

The slogan was picked as the winner of a contest in the Wyoming State Tribune, and the winning slogan was announced on February 20, 1917. The winner was actually submitted by two people. The first part was by Harry McCraken of Casper, and the last part was submitted by George Stough of Cheyenne. I am not sure how the judges called the winner after changing the entries to make one they liked.

Much like our own holiday, Wyoming Day, December 10 each year, the state slogan has been, pretty much forgotten.

In today’s world we are still all about branding, not sure the state slogan would fit into today’s version of Wyoming.

Speaking of branding. In 1936, Wyoming trademarked the bucking bronco logo for license plates. But that logo of the famed bucker Steamboat goes all the way back to the time of the state slogan, 1918. One of the reasons that today we are the Cowboy State today, instead of the Sagebrush State or the Equality State of 100 years ago, is that famous logo seen on Wyoming license plates.